Ratchet & Clank | Promotional Campaign Strategy – Digital and Print – Sydney 3DUX

3DUX

Ratchet & Clank

Promotional campaign for the release of the “A Crack In Time”, from the Ratchet & Clank gaming series.

The strategy began with grassroots street poster marketing and journeyed into an integrated online marketing environment supported by web and social media.

The campaign resulted in two APMA Awards – Silver for Best Digital/Interactive Campaign, and Bronze for Best Integrated Communications Campaign.

    Graphic Design, Advertising, Digital Design, Outdoor, Campaign Strategy.